Clean, simple & elegant
Ask someone to name a vegetable after doing some fast mathematics and they’ll likely say carrot.
Ask a client at the start of their project what their project looks like in their head and they’ll likely say “clean, simple & elegant”.
Now imagine a map of your home town and that you’ve asked every one in it to mark where “home” was.
Everyone [^samehouse] would mark a different place because “home” is a not a destination, it’s a label and it means different things to different people.
This is the same for clean, simple and elegant.
The next time I hear “clean, simple & elegant” from a client, I’m going to find out the address of the project is so I can make sure it’s delivered to the right place.
[^samehouse]: With the exception of those people that lived at the same address.